Your Privacy Matters to Us.

Artrivedi Design and Innovation is a design and innovation studio founded and operated by Mr. Ashish Trivedi. For the purposes of applicable data protection legislation, Artrivedi Design and Innovation is the data controller responsible for your personal information.

For any questions relating to this Privacy Policy or your personal data, please contact us through the contact form on our website. We will respond to all privacy-related enquiries within 30 days.

We collect personal data in the following categories, depending on the nature of your interaction with us:

• Identity Data: Full name, job title, company name, professional role
• Contact Data: Business email address, telephone number, postal address where provided
• Communication Data: The content of messages, enquiries, and briefs submitted through our contact forms or by email
• Technical Data: IP address, browser type and version, time zone, operating system, and other technology on your devices
• Usage Data: Information about how you use our website, including pages visited, time spent, and navigation paths
• Professional Data: Information about your organisation, project requirements, and business objectives shared in the context of service enquiries
• Financial Data: Where relevant — billing address and payment reference information (we do not store full payment card details)

We collect personal data through the following means:

• Direct interactions: Information you provide when completing contact forms, booking consultation calls, subscribing to our newsletter, or communicating with us by email
• Automated technologies: When you visit our website, we automatically collect Technical and Usage Data through cookies and similar technologies (see Section 9 for details)
• Third-party sources: Analytics providers and business contact databases where you have consented to such sharing
• Professional referrals: Information shared about you by colleagues or clients who refer you to our studio

We use your personal data for the following purposes, always in accordance with a lawful basis for processing:

• To respond to enquiries and communications: processing contact form submissions and managing consultation bookings (Lawful basis: Legitimate interest / Contract performance)
• To deliver our services: managing client engagements and delivering project work (Lawful basis: Contract performance)
• To manage our business relationship: maintaining records of client interactions, invoicing, and project documentation (Lawful basis: Contract performance / Legal obligation)
• To send design insights and marketing communications: where you have subscribed or expressed interest (Lawful basis: Consent — withdrawable at any time)
• To improve our website and services: analysing usage data to identify improvements (Lawful basis: Legitimate interest)
• To comply with legal obligations: retaining records as required by applicable tax or regulatory requirements (Lawful basis: Legal obligation)

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law:

• Enquiry and contact form data: 2 years from the date of last contact, unless an engagement commences
• Client engagement data: 7 years from the completion of the engagement, to comply with accounting and tax retention requirements
• Newsletter subscriber data: Until you unsubscribe, plus 6 months
• Website analytics data: 26 months from the date of collection
• Financial and invoicing records: 7 years from the date of transaction, as required by law

We do not sell, rent, or trade your personal data to third parties. We may share your data only in the following limited circumstances:

• Service providers: Trusted third-party processors (website hosting, email delivery, analytics, calendar scheduling, invoicing) who handle data on our behalf under equivalent protections
• Professional advisors: Lawyers, accountants, and insurers where necessary for professional advice
• Business transfers: In the event of a merger or acquisition, subject to equivalent privacy protections
• Legal requirements: Where we are required to disclose information by law, court order, or governmental authority

Artrivedi operates as a globally oriented studio and works with service providers located in various countries. Where your personal data is transferred outside your country of residence, we ensure appropriate safeguards are in place — including standard contractual clauses approved by relevant regulatory authorities or equivalent transfer mechanisms.

Depending on your location and applicable legislation, you may have the following rights:

• Right of Access: Request a copy of the personal data we hold about you
• Right to Rectification: Request correction of inaccurate or incomplete personal data
• Right to Erasure: Request deletion of your personal data, subject to certain conditions
• Right to Restriction of Processing: Request that we limit processing of your data in certain circumstances
• Right to Data Portability: Receive your data in a structured, machine-readable format where processing is consent or contract-based
• Right to Object: Object to processing based on our legitimate interests, including direct marketing
• Right to Withdraw Consent: Withdraw consent at any time without affecting the lawfulness of prior processing

To exercise any of these rights, please contact us through our website contact form. We will respond within 30 days. You also have the right to lodge a complaint with the relevant data protection supervisory authority in your jurisdiction.

Our website uses cookies and similar tracking technologies to enhance your experience and analyse performance.

• Strictly Necessary Cookies: Essential for the operation of the website — cannot be disabled
• Performance / Analytics Cookies: Collect anonymised data on website use to help us improve content and functionality
• Functional Cookies: Enable enhanced features and personalisation
• Marketing Cookies: Track visitors for advertising relevance — only activated with your explicit consent

You can manage cookie preferences through our cookie consent banner on first visit or through your browser settings at any time.

Our website may contain links to third-party websites. This Privacy Policy applies solely to artrivedi.com. We are not responsible for the privacy practices of any external site and encourage you to review their privacy policies.

Our website and services are intended for professional use by adults and are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately.

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will notify you of any material changes by posting the updated Policy on our website with a revised effective date. Your continued use of our website or services following the posting of changes constitutes acceptance.